In-person interactions remain one of the most powerful ways to grow your chapter and strengthen member connections. Promote your chapter effectively face-to-face with these ideas.
Host Mixers
Organize an informal networking event outside your regular meetings. A get together with drinks and/or food allows potential members to see how your chapter works together without the formal structure of a weekly meeting. Invite guests and colleagues!
Promote Guest Day with Incentives
Plan a Guest Day and encourage current members to invite other business owners and professionals. Offer gift cards, prizes, or other incentives for attendees who join on the spot. Use this opportunity to highlight your chapter’s successes and the benefits of membership.
Sponsorships and Community Events
Use chapter funds to sponsor local events, participate in expos, or support community causes. Setting up a booth or sponsoring an activity not only promotes your chapter but also reinforces its role as a valuable part of the local business ecosystem.
Plan 1-on-1 Meetings
Encourage members to schedule regular one-on-one meetings with fellow chapter members and a guest. These personal interactions deepen relationships, foster collaboration, and uncover new opportunities for referrals and potential new members for PRE.
Engage at Networking Events
Encourage members to attend other networking events and promote the chapter. Provide them with a quick, memorable pitch about PRE and its benefits, along with a few business cards to hand out to potential new members.
Carry Member Business Cards
Always have your chapter members' business cards with you. This makes it easy to pass along referrals when opportunities arise, ensuring you’re actively promoting the chapter even outside meetings.
Show Gratitude for Referrals
Encourage members to thank others publicly for referrals during meetings or at events. Acknowledging these interactions highlights the value of participation and inspires others to join or refer.
Visit Other Chapters
Members can visit chapters without their business category to network with a broader audience and learn new strategies for growing their own group. These visits often spark fresh ideas and expand the pool of potential referrals.
Support Member Businesses
Make an effort to use member services whenever possible, then share your positive experiences with others. Word-of-mouth recommendations from within the chapter help showcase the quality and professionalism of your group.
By implementing these practices both online and in person, your chapter will be well-positioned to grow its membership, deepen connections, and create lasting value for all members.